Feminism in the 1970's wasn't as prominent or stylish as it is now, but just as every movement has its beginnings, so did the movement toward putting girls in the spotlight. For us, the year of 1973 is where the embers of this cause ignited. During this time, the second wave of feminism had already begun. In Japan, this wave was led through the Women's Liberation movement, headed by the influential Mitsu Tanaka. Instead of just opting for economical equality, this group—and the second wave in Japan in general—sought to aim for something deeper and more powerful. In her "Declaration of the Liberation of Eros", Tanaka writes:
"As we continue to thoroughly question ourselves, in the mist of the struggle, we who can be none other than onna. By questioning men and authority, we will deconstruct our own fantasies of love, husband and wife, men, chastity, children, the home, and maternal love. As we design our own subjective formation, we would like to aid in the (re)formation of men's subjectivity."
(Editor's note: Warning! Not safe for work. Also, a trigger warning for rape imagery and discussion.)